Media convergence is more than the coming together of media platforms (Dominick, 2009). Implication for Media Convergence on News Learning. A convergence is basically seen in every person’s cell phone; glance down at your palm, and there sits a device that can click a photograph, edit and modify the same, and also send it in a mail. convergence is often related to technological advances and in some case has became an excuse for deregulation of the media. Convergenceis the coming together of computing, telecommunications, and media in the digital environment. The sole purpose of commercial media is to make money off their programs and advertising (Commercial). Komunikasi massa yang pada perkembangannya telah melahirkan teori efek media dan teori kritis serta studi budaya tidak dapat dipisahkan dari sifat jangkauan massif pada khalayak sehingga dapat memengaruhi individu, masyarakat, dan nilai-nilai New media also makes it possible for a large amount of information to be retrieved, manipulated, and stored in a very limited space. When the news media engage in agenda setting and framing, they are _____. This may sound like a fringe concern, something to be hemmed and hawed over by communications … in K Kawamoto (ed. CONVERGENCE CREATED BY THE INTERNET The traditional lines between media are disappearing. 57-74. It then proceeds to examine how the Internet works and its implications for social relationships, education, and the world of work. New Media Convergence and Audience Fragmentation and Programme Content in International Broadcasting The new media technologies have been referred to as the communication revolution due to the immense changes they have brought to mass communication and social lifestyles in past decade or so. This media convergence change has a great impact on the lives of many, especially in the communications and business sectors. ... An important implication of the corporate, commercial nature of the American media is that _____. ), Emerging Media and the Changing Horizons of Journalism. (These categories are starting to merge.) Either way, technological convergence and divergence have huge implications for the television industry. By means of media convergence, today’s audiences, especially young audiences, are able to keep participating in media consumption via multiple platforms and channels, and in return, they contribute their knowledge and intelligence into the media … This is because there is not a complete definition of what regulations can be applied from the old media to the new one. The Internet has eroded the distinctions among media, thus merging them up into one. Dec. 2, 2020. Benefits of Media Convergence: The content creators can use the platform to generate customized content that is targeted at a specific group. We will write a custom Research Paper on Media Convergence and Newspaper Publication specifically for you ... Commercial media is media that is privately owned by larger companies and corporations. Technological convergence, also known as digital convergence, is the tendency for technologies that were originally unrelated to become more closely integrated and even unified as they develop and advance.For example, watches, telephones, television, and computers began as separate and mostly unrelated technologies, but have converged in many ways into interrelated parts of a … was convergence or a collision between the two sectors (OECD, 1992). The merging of technological content in different mass media which is a product of media convergence is the evolution of technology that cannot be undermined. 4. have great implications on the practice of mass communication, impacting on the way all media are produced, distributed, displayed and stored. For all intents and purposes, we can define media convergence as the merging of mass communication outlets – print, television, radio, the Internet along with portable and interactive technologies through various digital media platforms. The news corporations are taking full advantage of new technology. Implications of Convergence; II. For communication scholars, convergence is a fairly elastic term that has come to mean different things depending on time, application, and context. Introduction. Media academics writing about convergence tend to talk about the extraordinary convergence of media ownership in recent decades alongside the convergence of digital content and communications systems. They use internet services, such as Twitter and … An example of media convergence would be if. Second, new media converges the forms and functions of information, media, electronic communication, and electronic computing. Media convergence can also be understood in the context of collaboration. However, the following exercise gives an important converse to the last implication in the summary above, when the limiting variable is a constant. advertisers can strongly influence the content of the news. Media convergence does not only denote a shift in technology but also a shift in the industrial, cultural, and social paradigm driving consumers to find new information. Media is typically separated into: books, newspapers, magazines, radio, film, television, and internet. 6 [1] Robert McChesney has argued that media ownership threatens our democracy. This has also brought about a change in the dynamics of economy as distribution and cost structure is not the same in traditional media. The expression ‘new media’ has been in use since the 1960s and has had to … Convergence is the process where several media channels come together to exist and operate in synergy. media crews and changes in the organization and cooperation among members of the newsroom at Surabaya voice radio media. Digital convergence means that telecoms operators have become involved in broadcasting and broadcasting companies are looking at how they might deliver Internet and voice services. This study aims at assessing the effects of single and compound presentational elements, and making predictions for the future. Why your go-to-market strategy should be industry focused; Dec. 1, 2020. The production process content in a converged media admosfier necessarily requires multiskill the media crew. Social implications of media convergence can be used for different genres of technology from news, sport and entertainment to say a few. This lesson begins with brief histories of the telephone and the computer, which set the stage for a look at the media convergence that became the Internet. In some cases, mul… I gave a breif definition of media convergence from two well kno auturs esp in media, Jenkins and Palvik. The convergence power of new media … The continent’s first real Triple Play offer (with the customer receiving television, voice and Internet) has been launched in Kenya by Wananchi. Since media convergence is making the distinction among media extremely complex, we have analysed the genre of the content rather than the media used (information vs. entertainment vs. game) and the type of relationship the user has with the content (enjoyed, generated or shared). Rowman & Littlefield Publishers, pp. Gordon, R 2003, The Meanings and Implications of Convergence. Media Literacy in the Digital Age. This constant convergence of technology has made out lives easier as users by allowing us to search the … One of the implications of the convergence in the media is to deliver content on multiple media platforms. Blog. Over the last decade, comparisons of the effects of the traditional news media and the Internet have been made in relation to comprehension and remembering,. The Meanings and Implications of Convergence. Harmonization and liberalization of the national European Convergence in probability implies convergence in distribution. For example, the Internet does not undermine the capability of news bureaus. Some people like to define convergence simply by stating it to be a merger of mass media and communication outlets. Media convergence is a theory in communications where every mass or niche medium eventually merges with one another to the point where they are indistinguishable to each other, creating a new medium from the synthesis, due to the advent of new communication technologies. Prezi Video + Unsplash: Access over two million images to tell your story through video "Implications of Convergence: A Regulator's Perspective" by Julie A. Erhardt Deputy Chief Accountant, Office of the Chief Accountant U.S. Securities and Exchange Commission International Financial Reporting Standards (IFRS) — Implications of Convergence Conference Frankfurt, Germany April 6, 2006 Introduction New Media and Convergence 7 New media is a broad term that emerged in the later part of the 20thcentury to encompass the amalgamation of traditional media such as films, images, music, spoken and written word, with the interactive power of computer also called convergence, computer-enabled consumer devices and most importantly the internet. The EU officially took the issue up in 1997, with the Green Paper on the convergence of the telecommunications, media and information technology sectors, and the implications for regulation (COM(97)623). Media convergence is not just a matter of technology merging; it is an endless process with comprehensive and substantial implications on every aspect of journalism culture including producers, consumers, distribution of power, and influence. 2. Broadly speaking, media convergence in any context is about the integration of information and communications technologies, various forms of media content, and computer networks – for which some scholars now use the shorthand “Three C’s” (communication, computing and content). Media convergence and the transformed media environment 3.2 Convergence has been defined as the interlinking of computing and ICTs, communication networks, and media content that has occurred with the development and popularisation of the Internet, and the convergent products, services and activities that have emerged in the digital media space. 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